Doing More with Less and Aligning GTM Teams to the Customer Journey with Lorena Morales, Director of Global Digital Marketing Revenue Operations at JLL
December 8, 2022
In this episode of the Revenue Insights Podcast, host Lee Bierton is joined by Lorena Morales, Director of Global Digital Marketing Revenue Operations at JLL. They discuss how she set up the RevOps team at JLL, the challenges of scaling it, and why RevOps must be aligned internally and with the customer journey.
The Revenue Insights Podcast is hand crafted by our friends over at: fame.so
Previous guests include: Namrata Ram of Slack, Jaclyn Balben if Bamboo Health, Mark Truman of EdgePetrol, Evan Liang of LeanData, Nicholas Ellis of InVision
Check out our 3 most downloaded episodes:
- Unifying your Go-to-Market Tech Stack with Namrata Ram, VP of Sales Strategy and Operations at Slack
- The Secret To Aligning Your GTM Function with Mark Truman, Chief Revenue Officer at EdgePetrol
- What You Need to Become a Successful Operations Leader with Jaclyn Balben, VP of Operations at Bamboo Health