This week on the Revenue Insights Podcast, we are joined by Carlos Nouche, VP at Visualize, Inc. and Lisa Schnare, Managing Partner at ValueSelling Associate, Inc. 

In this episode, Lee, Carlos and Lisa delve into B2B sales in 2024. They discuss the power of human connection, the value of authenticity, and the role of AI in enhancing productivity. Gain insights on personal branding, building credibility, and the importance of human-to-human connections.

Carlos has 25 years of experience in the enterprise software industry, including sales, service, business development, creation of partner alliances and business operations. As the VP of Visualize, he grew services revenue by nearly 80 percent and delivered a profit margin increase of 43 per cent. Lisa is a sales expert passionate about helping SaaS and Services companies build successful lead generation and sales teams, processes, operations, and enablement. 

Carlos and Lisa are the co-hosts for the B2B Revenue Executive Experience podcast, where they discuss value selling, B2B sales, sales performance, marketing enablement, and increasing revenue with thought leaders or practitioners. Lisa's mission is to drive a new pipeline within account-based sales and marketing strategies, ultimately aiding in the growth and success of every business she works with.